Industrial & Manufacturing Marketing Articles
Industrial Marketing Playbook – Actionable Digital Marketing Ideas for Manufacturers and Engineering Companies
By: Achinta Mitra
February 17, 2011
Reading Time: 1 minute
My company, Tiecas has just released a new free guide called “Industrial Marketing Playbook.”
This playbook is not about marketing theories, it is based on our accumulated experience and expertise in marketing to your engineering, technical and industrial customers.
It is 15 pages that are packed with bite-sized, actionable digital marketing ideas to help you score more wins for both sales and marketing.
Use it to map out your own plays for generating more high-quality leads, increasing sales and growing revenues.
Content includes:
- Understanding the industrial buy cycle
- What inbound marketing with content will do for you
- Web design for attracting more engineers and industrial professionals
- Lead nurturing for better lead generation
- How to feed your sales funnel with a business blog
- Integrating social media into industrial marketing
- Key benefits of marketing automation
Ready to Start a Conversation?
Let’s chat to determine if this will be a good fit for both of us. It will be a friendly conversation to get to know each other better, not a high-pressure sales pitch.