Many manufacturers stay busy with marketing activities but lack a documented strategy to guide priorities, messaging, and execution. This case study shows how Assured Automation partnered with Tiecas to develop a clear manufacturing marketing strategy—creating focus, alignment, and a foundation for scalable growth. Client Assured AutomationA provider of valve automation solutions serving industrial and OEM […]
Spanwell Manufacturing is a U.S.-based manufacturer serving industrial distributors with specialty fasteners and components. Like many manufacturers, Spanwell relied heavily on relationship-driven sales and manual order processing, with limited use of its website as a revenue-generating tool. The challenge was clear: add online sales without undermining distributor relationships or the existing sales process. The goal […]
Since its founding in 2005, Schulte Building Systems, Inc. (SBS), a privately held manufacturer of pre-engineered metal buildings, has grown into one of Houston’s fastest-growing companies—an outcome driven by strong leadership, operational excellence, and consistent market positioning. The company has now achieved $275+ million in annual revenue, employs more than 750 people, and operates three […]
Executive Summary QualiTru was producing digital content but lacked a documented, sales-aligned content marketing strategy. By implementing a structured manufacturing content marketing roadmap focused on authority, search intent, and buyer education, the company achieved measurable improvements in organic visibility, qualified contacts, and revenue-generating activity within one year. The Challenge QualiTru operates in highly regulated industries […]